Brand It | a blog by fallon gerst
Welcome to my blog, where I write about all things Squarespace, branding and design. You can also find my favorite list of tools and resources using this link.
Install A Facebook Pixel On Squarespace
Facebook Pixel is an analytics tool used to measure the effectiveness of advertising by tracking visitor activity on a website. For example, if a site visitor views one of your products, the Facebook Pixel can read that information so you can display ads for the product to that same visitor.
Customize forms in Convertkit with CSS
If you’ve recently made the switch from MailChimp to Convert Kit, you’ll know the default forms come with a general style that may not match your brand. If you’re looking to customize this style to match your brand with some simple CSS, then read on! It’s much easier than you think and I will provide all the necessary code. Let’s get to it!
Why You Need to Update Your Instagram Hashtag Strategy
Crafting a solid Instagram hashtag strategy is an effective way to increase your engagement, and ensure that your content is being discovered by the right audiences. One of the most difficult aspects of effective Instagram marketing is actually deciding which hashtags you should be using. I've provided a few ways to help get you started.